Carbon Reduced Marketing

Make a real statement about your commitment to sustainability with data-driven, eco-friendly displays that engage customers and reduce your carbon footprint.

Bubble illustration Let’s talk Carbon Reduced Marketing Services

Industrial Design

An in-house industrial and graphics design team

A stylized hand icon

Project Management

A single point trusted advisor to ensure a successful execution.

Project M Graphic

Production

From fabrics to rigid substrates, we print and finish to your requirements in-house.

print

Install & Disposal

A network of installers throughout Australia backed by a recycling program.

installation

Carbon-Reduced Marketing

Make a real statement about your commitment to sustainability with data-driven, eco-friendly displays that engage customers and reduce your carbon footprint.

Did you know today’s consumers are increasingly more likely to buy from brands that share their values?

Carbon Case Study Visual

If sustainability is important to you – and it should be – it’s crucial that your marketing reflects your green objectives. Today’s eco-conscious consumers expect brands to be transparent and accountable for their environmental impact. Start your sustainability journey with your marketing, and make sure your displays don’t just stand out – they stand for something. 

Let’s Talk Carbon Reduced Marketing

Carbon Emissions Data for Your Project

Sustainability is more than a buzzword. Sustainability isn’t just about what a company produces- it’s about how they do it. From responsibly sourcing materials to implementing eco-friendly production processes, every step counts. It’s a holistic approach that shows a brand’s true commitment to the environment.

The good news? Green materials for marketing displays are now more affordable than ever, as the global shift toward carbon neutrality grows. But true sustainability goes beyond simply using green materials. It’s about transparency and data-backed evidence that demonstrates your brand’s dedication to a sustainable future.

How can you showcase your commitment to green marketing without compromising your core message?

Here’s how NEXT Printing can help.

Bringing your ideas to life

Our team has supported thousands of visual merchandisers, print brokers,
marketers and project managers to deliver successful, sustainable brand activation events.
Your ideas + our creative capability = a crowd-pulling, sales converting pop-up activation.

All case studies presented within this documents are based on a strict methodology to ensure a tried and test process is always followed.

For simplicity, we have provided a high level overview of our process. As part of our internal continuous improvement program, the intricate details are continually revised based improvements identified.

Step 1
Illustration for step 1

Concept Brief

Client provides a brief for what they are trying to achieve.

arrow-svg

see what’s next…

Step 2
Illustration for step 2

Q&A Session

Next leads a Q&A session to better understand the brief.

arrow-svg

see what’s next…

Step 3
Illustration for step 3

Renders Created

Next creates various renders for client to choose from. There maybe variations at this stage.

arrow-svg

see what’s next…

Step 4
Illustration for step 4

Prototype

We create a prototype for sign off. There maybe variations at this stage.

arrow-svg

see what’s next…

Step 5
Illustration for step 5

Production

Production begins with an agreed completion timeframe.

arrow-svg

see what’s next…

Last Step Image

Ready to bring your ideas to life?

Speak to a Print Expert

Our Trusted Advisors

Creative Strategy

Our in-house print specialists, designers, and marketers use extensive industry knowledge to bring your ideas to life on paper – or any sustainable material you choose! From temporary exhibitions and event pieces to office-based brand engagement, the team at NEXT helps you tell your story your way and sustainably.

Sandra Reedy

Project Manager

With a rich background in project coordination and account management, Sandra (or Sandy), is ardently dedicated to ensuring project and client success within vibrant commercial environments. Specializing in managing multiple concurrent projects, she acts as an essential link between clients and agencies, skillfully navigating through all stages of project management, sales administration, and marketing campaign development. Her meticulous attention to detail and steadfast commitment to meeting tight deadlines enable her to consistently uphold the highest standards in all professional pursuits.

David De Freitas

Senior Account Manager

With over 25 years in the exhibition, event, and photographic printing space, David brings a wealth of experience to the visual communications industry. He prides himself on being a seasoned problem solver, ensuring that his clients' busy schedules are effortlessly managed when working with him. Known for delivering bespoke products and consistently reliable service, David is not only a provider but also a trusted advisor in the field. Feel free to connect with him for top-tier service or simply some friendly, free advice.

Pranil Chandra

Head of Sales

Pranil excels in crafting and implementing sales strategies aimed at fostering growth in competitive markets, with a pivotal focus on comprehending customer needs to provide value-added, socially and environmentally sustainable solutions. As a leader within the Next business, he stands out as a fervent advocate, driving positive change within the retail, events, and activation industry. Pranil spearheads the strategy, playing a vital role in educating customers about the environmental impact of the industry, always steering towards a more conscious and sustainable future.

Experienced Project Management

Over the years, we’ve created all kinds of eco-friendly marketing masterpieces for our clients. Once the concept is approved, your dedicated Project Manager oversees the process, including the design, production installation and packing down.

Using innovative recyclable materials like Re-board® and innovative UV printers, feel good knowing your sustainable marketing takes shape potential customers up close and personal.

Let’s talk sustainable printing solutions

Why NEXT Printing?

With over twenty years of experience, NEXT Printing is a forward-thinking team that specialises in transforming ideas into highly engaging, sustainable print solutions. Whether it’s for retail, exhibitions, or events, we have the expertise to solve all your printing challenges while ensuring your brand stays eco-friendly and impactful.

Solutions that last

At NEXT, we utilise sustainable materials and eco-conscious processes to produce printing and marketing collateral that not only makes a strong impact but also leaves a minimal carbon footprint.

BlueBlue Speak to a print expert

Proudly Australian

We take pride in working with local partners wherever possible, shortening production cycles and delivering more sustainable outcomes at a reduced cost. These savings are passed on to our clients, ensuring both environmental and financial benefits.

BlueBlue Speak to a print expert

Impeccable production

Quality is at the heart of everything we do. With a focus on care, transparency, and flexibility, every NEXT project is completed to the highest standard, ensuring customer satisfaction every step of the way.

BlueBlue Speak to a print expert

Eco-friendly from beginning to end

From the print room to the road, we operate with minimum power and maximum efficiency, maintaining a low carbon footprint throughout the entire production and delivery process for events across Australia.

BlueBlue Speak to a print expert

Genuinely Sustainable Marketing from NEXT Printing

For over ten years, NEXT Printing has been at the forefront of creating visually striking, sustainable marketing displays for retail, exhibitions, and events. But sustainability doesn’t stop at eye-catching design. We’re taking our commitment further by offering data-backed insights that elevate your green initiatives.

In collaboration with our clients and leading environmental experts like Dr. Les, a renowned carbon scientist, NEXT has conducted a comprehensive carbon study. This includes a full life cycle assessment of the materials and production processes used in our displays.

Now, every client who partners with us for eco-friendly displays will receive a detailed carbon study at no additional cost. This data empowers your brand to communicate its sustainability efforts clearly and credibly, showing your customers the real impact of your eco-marketing strategies.

Carbon-Reduced Marketing: How it Works

See how our original ‘cradle-to-grave’ study compares traditional materials like MDF, which have a significant environmental impact, against eco-friendly alternatives like Re-board®. The study analyses every stage, from material sourcing to disposal, to give you a clear picture of the environmental savings.

This data is invaluable for brands committed to carbon-reduced marketing, allowing you to showcase your sustainability efforts with concrete evidence. Not only does it demonstrate your environmental responsibility, but it also strengthens your brand’s connection with eco-conscious consumers.

What to Expect from a NEXT Printing ‘Cradle-to-Grave’ Study

Our comprehensive ‘Cradle-to-Grave’ study provides a detailed analysis of the environmental impact of your marketing projects, from start to finish. Here’s what you can expect:

Real-World Data

We draw from real-life marketing events, assessing the materials and production methods used to give you accurate insights into your project’s carbon footprint.

Emissions Analysis at the Job Level

By comparing traditional materials like MDF with eco-friendly alternatives such as Re-board®, we calculate the energy and emissions savings on a per-job basis. This shows the tangible environmental benefits of choosing sustainable materials.

Customer-Friendly Messaging

The data is then distilled into clear and simple messaging that you can integrate into your own marketing. This allows you to effectively communicate your sustainability efforts to your audience, boosting brand loyalty and credibility.

Data-Backed Marketing

Now that your retail marketing display from NEXT is crafted using sustainable materials and eco-friendly processes, it’s time to let your potential customers know about it.

But how do you communicate your brand’s values in a way that resonates with eco-conscious consumers?

By using clear, concise, and easy-to-understand messaging backed by data. Presenting your sustainability efforts in a way that is both informative and engaging can turn your display into more than just a marketing tool – it becomes a powerful statement of your commitment to the environment.

Now comes the fun part: presenting factual, evidence-based data about sustainability in a way that’s both persuasive and consumer-friendly!

In collaboration with our long-term customer MCI Australia, NEXT Printing helped create a stunning display for the Adobe Experience Makers 2023 event. Adobe, as MCI’s client, wanted an immersive, eco-conscious setup that aligned with their sustainability goals. By using Re-board® and other low-carbon materials, we were able to provide MCI and Adobe with a sustainable solution backed by hard data, showcasing the environmental benefits of each material used.

This display not only captivated event attendees but also reinforced Adobe’s commitment to sustainability, making it a standout example of carbon-reduced marketing in action.

The Adobe Experience Makers 2023 project checks all the boxes for successful, sustainable, carbon-reduced marketing:

Low-Carbon Materials & Production

NEXT Printing utilised materials like Re-board® and eco-friendly processes to minimise the display’s environmental impact.

Immersive Audience Engagement

The display captivated attendees with a fully immersive experience, combining creativity with sustainability.

Clear, Data-Backed Sustainability Message

Through factual, evidence-based data, the display clearly communicated Adobe’s sustainability efforts to eventgoers.

Relatable Carbon Savings

The carbon savings were presented in a way that was easily understandable and highly relatable, connecting with the audience on a deeper level.

This project exemplifies how brands can achieve impactful, eco-friendly marketing without compromising on creativity or engagement.

Frequently Asked Questions (FAQs)

Where does the data for your study come from?

NEXT Printing collaborates with Dr. Les, a leading Carbon Scientist who has worked with top brands such as Alinta Energy and BHP. His team analyses the carbon output of the top 80% of materials and processes used at NEXT Printing, ensuring that the data is both transparent and reliable.

Can you focus on other sustainable materials apart from Re-board®?

Yes, our study covers a range of sustainable materials, including Dispa, Screenboard, and Enviro Board, ensuring that all options are analysed and aligned with your sustainability goals.

What happens if my project contains some non-sustainable materials?

That’s OK! We understand that not every project can be 100% sustainable. Our study accounts for these products and provides a comprehensive analysis, making sure all materials are evaluated inclusively.

Can you provide me with a Carbon Study at the quote stage?

For larger projects, or when the information could help sway your client towards an eco-friendlier option, we are happy to provide a carbon study at the quote stage to assist in decision-making.

Can you provide me with a Carbon Study post-event?

Absolutely. We can analyse all the materials and processes used in your job and provide a detailed post-event carbon study.

In what format will the Carbon Study be provided?

We offer flexible options based on your needs:

  • A simple badge that can be printed on your display or pop-up
  • A concise, easily understandable statement
  • A detailed report for in-depth analysis

Learn more about our sustainable printing company

A balloon graphic

Let's Talk About The Possibilities


Contact icon contact us
close

Contact iconContact Us

Client experience officers are available to answer any questions you have. Use the form below to quickly let us know what you need!